Operations

Founded in 1988 by Industry veteran Jeff Aubery, Golf Sales West, Inc. (GSW) has grown to become THE MOST respected and successful original equipment manufacturers (OEM) and distributors of golf bags, sports bags, accessories and customization services businesses in the United States. Located in Oxnard California, GSW operates three co-located facilities for assembly and fabrication, warehousing and distributions; as well as customization services. GSW is a full service company, able to design, source, warehouse and distribute its customer's products. Either as manufacturer of its brand customer products or as a full service supplier of smaller client products or development of its own Ergonomix brand products through its wholly owned subsidiary, GSW offers a complete cadre of facilities, seamless services and logistical support to meet its customer needs. GSW annually produces over 1,000,000 golf bags. Meeting the highest standards in quality control, GSW is able to boast less than one quarter of one percent product returns from defects over a ten year period. Further, GSW holds its cadre of vendors, suppliers, and overseas factories to the same high standards.

Together U.S. based assembly with moving flats bags, components and parts that save significant shipping costs, translates into overall savings offering a competitive advantage for GSW's customer distributing products in the U.S. GSW also provides complete design, embroidery and customization services for its customers that desire this type of additional support. With over 150,000 square feet of U.S. based manufacturing, warehousing and distribution facilities located within two hours of the Port of Long Beach in California, GSW is able to provide rapid response delivery via co-located manufacturing, storage and distribution of its customer's products. As the nation's largest OEM supplier in the golf bag industry, GSW supplies its brand partner's products in their own design format, as well as manufacturing and logistical support as needed to meet their marketplace demands.

With a lean management structure, highly experienced manufacturing and QC staff, and substantial worldwide resource pool of parts manufacturing facilities, suppliers and vendors, GSW is able to rapidly and affordably respond to diverse customer requirements addressing market challenges that often require uniquely responsive and experienced management and flexible logistics. The Company is organized around four functional revenue generating areas, each targeting distinct elements of the product fulfillment process. These functional areas are: Customization Services, Manufacturing/Assembly, Warehousing/Distribution and Logisitics Operations. These business areas are further supported by a corporate marketing and sales team, operations and administration that facilitate meeting customer requirements. The staff in these business units are cross trained in a variety of areas allowing them to work together across functional disciplines wherein leveraging of skills and services are necessary to meet surge and schedule requirements for its customers.

Quality control is the backbone of GSW's reputation in the industry. Attention to detail and quality at every step of the process, is paramount. From the time individual flat bag, parts, and components leave the factories in Asia and are assembled into finished products in its U.S. facilities, GSW implements a step by step QC process through the design, assembly, and manufacturing, and final assembly process to ensure zero tolerance to defects.

Underlying GSW's resources is a cadre of critical information technology, cost/schedule, inventory control management, and financial management software systems and tools required to ensure low risk implementation of daily customer order and product demand requirements. GSW also maintains direct interface with its customer's back end business processing systems (Oracle and SQL based) through onsite direct terminal access to customer networks. Further, GSW maintains trained personnel to aide in administration and protection of customer intellectual property, IT systems security, physical security of GSW facilities for protection of customer owned inventory.